Managing Digital Products & Services at German Mittelstand

In this exchange, we want to look deeper into how we can build and manage digital products at German Mittelstand without leaving the customer out of focus and still pay into our strategic objectives. We will talk about challenges and best practices and get insights from Jan Hinrichs (Portfolio Lead Digital Services B2B) from Viessmann who develops new digital apps and services which seamlessly integrate into its hardware business.

Target-group: Product Owner, Innovation Manager, Digital Project Manager, ...