About this Event
The Product Management (ICP-PDM) is the second training in the Product Management track with international certification from ICAgile.
About
The Product Management (ICP-PDM) is one of two knowledge-based certifications on the Product Management Track.
Product Management training aims to equip product managers with skills required to discover, position and deliver products from end to end. This training encompasses both market and customer research techniques, product strategy, hypothesis driven development and product analytics.
The training program is accredited by the International Consortium for Agile (ICAgile). At the end of the training, participants receive the ICAgile Certified Professional – Product Management personal certificate (ICP-PDM) which is recognized worldwide.
Training helps to:
- Learn and try techniques to develop product strategy;
- Provide techniques to conduct market and customer research;
- Explain how to work with OKRs, hypothesis statements and product metrics;
- Guides you through the whole product discovery cycle.
Training is useful for:
- Product Owners and Managers;
- Agile coaches;
- Top Managers;
- Business Owners;
- Directors.
What you get as a participant:
- 16 hours of training.
- ICP-PDM Certificate: Participants who actively work throughout the training receive the ICAgile Certified Professional – Product Management (ICP-PDM) personal certificate which is recognized worldwide and a personal profile on ICAgile.com.
- After training support: At the end of the training, each participant is invited to a closed group on Facebook, where they can ask the trainers any questions, as well as learn about exclusive offers.
- Post-pack: A letter with additional materials, a list of articles and literature for self-study.
- Access to Facilitation Tools: You will get access to facilitation tools and PDF files with the results of exercises.
In the program:
- Product business models and product lifecycle;
- Market and customer research techniques;
- Product strategy;
- Enterprise strategy alignment;
- Hypothesis-Driven Development;
- Product ideation and discovery process;
- Product Vision;
- Product Metrics, North Star Metric, Growth Hacking;
- Roadmap;
- Product teams.
