In this Guided E-Learning training course, you will be familiarized with all the essential methodologies of digital marketing with the support of a personal mentor. You will learn how to skillfully play the keyboard of digital marketing and understand what digital transformation means for innovative, modern marketing.
After completing the course, you will know the essential methods, techniques and tools for designing, planning and successfully implementing marketing strategies. You will become familiar with the entire spectrum of digital marketing methods and processes in theory and practice.
You will experience didactically prepared content and interesting (relevant) practical work in a realistic virtual project. In live training sessions, you will learn how to use relevant tools in interactive settings with other participants. In moderated live sessions, you can ask questions and exchange ideas with others in our community. You will complete this online course with an internationally recognized certificate.
All content at a glance:
- Digital marketing basics
- Brand communication, branding & PR
- Social media marketing & advertising
- Content marketing & content strategy
- Email & mobile marketing
- Search engine marketing (SEM) via paid search (SEA)
- Customer decision & augmented user experience
Learning with the XDi
- Practice in a realistic, virtual project
- Support from a mentor
- Building a portfolio for your movement
https://xd-i.com/seminar/certified-digital-marketing-manager/
