Entrepreneurial Platform Innovation Masterclass

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8-Week Live Entrepreneurial Platform Innovation Masterclass - Learn to Launch and Scale a platform business / venture

About this Event

Welcome and About the Program

Welcome to our 8-Week Live Masterclass Program. Here you will learn the required skills & methods to launch and scale your platform business / venture first hand from proven international experts and leading platform founders.

Today's business disruption is led by platforms in B2C and B2B industries. Most companies are struggling to skill-up their employees to build and scale a platform business. We therefore created this masterclass.

This is the first worldwide program focusing not only on platform strategy, but on real platform venture building. Run by entrepreneurs and founders to give you real-world insights about what works.

The methods you will learn are based on the Platform Innovation Kit, the most-advanced toolset for Platform venture building worldwide - used and adopted by S&P 500 companies, startups and business schools across the globe. (www.platforminnovationkit.com).

Additionally this is a certification program, where you can earn an official "Platform Innovation" certificate.

The program focuses on two important lifestages of a platform:

Part 1: Explore & Launch a platform

Part 2: Scale a platform and unlock network effects

Multi-Language: Main language of the course is English, but we support German, French and Russian with our native speaking coaches.


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Who are your coaches?

This program is run by serial platform entrepreneurs and based on our 20+ year experience on building and scaling platform businesses worldwide - B2C and B2B. We worked with over 150 international businesses and corporates in the last 7 years to successfully launch and scale platform businesses. Now is the time to skill-up teams worldwide.

Additionally, we will host 8 mastermind sessions with platform founders of B2C & B2B platforms: this will be an opportunity for you to ask them questions live.

Your Coaches:

  • Matthias Walter (CEO fastbreak.one, Creator Platform Innovation Kit)
  • Nathalie Dumas-Lamborghini (CEO FlyingRhino, Platform Innovation Kit Ambassador, Startup Coach, Business Angel)
  • Alexey Eremin (CEO Rocketmind, Ambassador Platform Innovation Kit Russia)
  • Alexander Friede (Co-Founder Lovoo & foodnewcomer, Investor & Business Angel)
  • Sören Frost (Co-Founder fastbreak.one, Startup-Coach, Investor)

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Guests (to be confirmed):

  • Thilo Kassen (Executive Mgr at PRISMA Capacity - leading European gas transportation marketplace)
  • Evangelos Avramakis (Head of Ecosystem R&D at Swiss Re)
  • Thomas Müller (CEO at EVAN Network, leading blockchain b2b platform)
  • Malte Zur (CEO at testXchange, leading platform & SaaS for industrial testing)
  • Nicolas Goilav (Open Platform Lead at BNP Paribas, banking)
  • Alexander Pavlovitch (Head of digital UX & Design at Arrival, mobility platform)
  • Marcel Dridje (Board Member at European Business Angel Network)
  • Adam Mitchel-Heggs (CEO of Net Positive Labs, sustainability studio)

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Who should attend the program/masterclass?

This program is aimed at platform teams & professionals in any industry, who are looking to gain a comprehensive understanding of the platform venture creation process and acquire the right skills to execute.

Typical participant roles:

  • Startups & Entrepreneurs planning to launch their own platform venture
  • Platform teams responsible to launch & scale a platform within a corporate setting
  • Venture Developers & Venture Architects of Venture Development Studios / Builders
  • Accelerator & Incubator teams who want to learn the best methods to coach their startup teams

Typical situations of participants:

  • Discovery phase -> Want to explore and evaluate platform opportunities
  • Launch phase -> Have an idea and want to validate and go-to-market
  • Evolve phase -> Already launched a platform, now want to evolve
  • Scale phase -> 1-2 years in business and struggling to scale

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Learning Experience

  • 8-week program with 2 sessions of 3 hours each per week -> allows you to fit the program into your work schedule
  • Each session is based on short theory input, group work and team exercises to apply theory on case studies
  • 3 major case-studies: marketplace, IoT platform, innovation platform
  • Live 8 x Q&A sessions with CEOs & Founders of leading platform ventures
  • Live feedback & Coaching
  • We will use Zoom and Miro for online video conferencing / break out sessions and online collaboration

Course Content - Phase 1

  • Module 1: Intro Platform Economics & Ecosystem Strategies & Sustainability
  • Module 2: Intro Platform Innovation Kit + Platform Venture Building Process
  • Module 3: Ecosystem Scan & Whitespace discovery
  • Module 4: Understand and Select Control Points in future markets
  • Module 5: Value Chain Scan for inefficiencies
  • Module 6: User Personas to discover unsolved needs
  • Module 7: Opportunity ideation and selection
  • Module 8: Blueprint your platform business
  • Module 9: Financial Modeling of multi-sided markets
  • Module 10: IT architecture of platforms
  • Module 11: Go-to-market strategy and solving chicken-egg-problem
  • Module 12: Governance and behaviour design
  • Module 13: Service design for platforms
  • Module 14: Problem & Solution validation tactics
  • Module 15: Investment
  • Module 16: Pitch-Deck for platforms

Course Content - Phase 2

  • Module 17: Intro Platform Venture Building Process & Success factors to scale
  • Module 18: Growth Hacking & User Acquisition tactics
  • Module 19: Build a seamless User Experience
  • Module 20: Governance and Behavior Design
  • Module 21: Unlock user network effects
  • Module 22: Unlock data network effects
  • Module 23: Monetization strategies and pricing optimization
  • Module 24: Trust Framework
  • Module 25: Community building
  • Module 26: Platform Value Stack as a Strategy framework
  • Module 27: Branch & Expand strategies
  • Module 28: Crisis Response & Defensibility
  • Module 29: Sustainability
  • Module 30: Marketplaces & SaaS
  • Module 31: Decentralization & Blockchain as trust enabler
  • Module 32: Individual Case Review

You will walk away with

  • Knowledge about business platforms & digital ecosystems in B2C & B2B enabling you to understand the mechanics of a platform business model
  • The skills to identify platform business opportunities, value propositions, and customer needs, and the knowledge to develop a business model and plan that addresses these
  • Live Meet & Ask sessions with leading platform founders / CEOs of incumbent corporates
  • Best Practices of how to validate and launch a platform business (chicken-egg-problem-solving)
  • A proven framework (Platform Innovation Kit) used by Entrepreneurs & Innovators world-wide, thought at business schools and universities worldwide
  • Case studies for B2B platforms (Marketplace, SaaS enabled Platform, IoT Platform, Innovation Platform)
  • A complete pitch deck for your platform venture, with the confidence to communicate and present your business idea and leadership vision to potential stakeholders / investors.
  • Access to expert insights from a host of successful entrepreneurs and in-depth feedback on your platform venture pitch, and interactive live sessions.
  • Official Certificate “Entrepreneurial Platform Venture Builder”
  • Exclusive access to Online Community and online user guides

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Voices of previous participants

"A highly recommended course for platform leaders and teams. With its clear structure, case studies and the Platform Innovation Kit methodology it fully delivers what was promised."

"A totally missing course so far and it should be part of every companies talent development program"

Check out our video for more impressions & feedback.

Certification & Membership

Upon successful completion of the course, you’ll receive a certificate of attendance as proof of your knowledge of the Entrepreneurial Platform Innovation process and the insight into the starting point for a new platform venture.

Assessment is continuous and based on a series of practical assignments completed online. Your certificate will be issued in your legal name and sent to you upon successful completion.

You will also get access to our global community of Platform Venture Practitioners: quarterly, invite-only virtual meetings to exchange best practices access to latest thinking and methodology updates

Duration & Details

  • Live online course with expert trainers
  • 8 weeks timespan with 2 sessions each week
  • 8 online live sessions of 3 hours each
  • Live Q&A with platform founders & CEOs
  • Case studies with focus on Marketplaces, IoT, Marketplace enabled SaaS, Innovation Platforms
  • International - English as a main language + German, French, Russian support
  • Optional 1on1 Coaching session
  • We will use Zoom for video conference and break out sessions
  • We use miro.com as our online collaboration tool

Dates:

  • Week 1: 1.3. (Mo) + 4.3. (Thu)
  • Week 2: 8.3. (Mo) + 11.3. (Thu)
  • Week 3: 15.3. (Mo) + 18.3. (Thu)
  • Week 4: 22.3. (Mo) + 25.3. (Thu)
  • Week 5: 29.3. (Mo) + 30.3. (Tue)
  • Week 6: 6.4. (Tue) + 8.4. (Thu)
  • Week 7: 19.4. (Mo) + 22.4. (Thu)
  • Week 8: 3.5. (Mo) + 6.5. (Thu)

All session start at 2pm CET.


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FAQ

Is there preliminary experience required?

Not really, but there is a clear advantage if you are familiar with startup practices like Design Thinking, Lean Startup & Co. Basic understanding of business model design and platforms also be an advantage.

How can I prepare for the course?

No preparation required. You will receive some pre-read material but no other assignments until we start.

Can I bring my own case / project to the course?

Sure. Nothing better than that. It allows you to transfer the learnings directly to your project. Please let us know upfront so we can consider it for group assignments.

Ticket Information & Refunding Policy

  • Teams (3 or people) will get discount - please book together
  • If you book both parts of the program, you will save 30% of the regular price

If you need a direct invoice, please contact us directly via masterclass@fastbreak.one

You will receive a confirmation email not later than 2 weeks before the start of the course.

Cancellation:

If you decide to cancel your ticket:

  • 100% refund until 4 weeks before start
  • 50% refund until 2 weeks before start
  • no refund within 2 weeks before start

In case of cancellation from our side, you'll receive a full refund.


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