Loyalty Pays! Desk-Net Editorial Days 2019
Event Information
Description
Loyalty pays! The Desk-Net Editorial Days 2019
Learn how to run a thriving editorial or communications team that gets loyal readers
Whether you run an editorial department or a communications team, getting loyal readers should be a key objective.
If you run an editorial department, you need readers to keep coming back before they’re ready to become paying customers.
And if you run a communications team, you’ll want to build stable relationships with potential and existing customers so you can help your organisation meet its goals.
This year’s Desk-Net Editorial Days will focus on how to get readers to keep coming back to your organisation for content.
You’ll learn from experts on how to plan, coordinate and analyse your story flow to maximise reader loyalty.
And — just like every year — you’ll get to meet and network with like-minded newsroom and comms managers whose daily business is to plan content and campaigns.
Plus you’ll learn what’s on Desk-Net’s roadmap. And in Desk-Net Clinics you can ask us anything you ever wanted to know about Desk-Net, but were too afraid to ask.
Confirmed speakers:
- Meinolf Ellers, CDO @ dpa.com , Co-Founder nma.vc
- Dr. Silke Fredrich, innogy SE, Head of Content Creation @ Digital Communications Hub
- Samuli Leivonniemi, Head of News Desk @ Helsingin Sanomat
- Matthias Kretschmer, CEO & Founder Desk-Net GmbH
Tickets are now available. More information about the agenda will follow.
Venue for the Editorial Days 2019: Altes Mädchen brewery in Hamburg-Sternschanze.