Background:

>> China Leads the World of eCommerce <<

 How can foreign SMEs and manufacturing companies benefit from that? 

44% of the global eCommerce (in Gross Merchant Value) flows through four Chinese platforms: taobao, tmall, jd.com, pingduoduo. There is a lot to learn about each of these companies and what different benefits they provide as a sales channel. 

>> The Key Components of the Chinese eCommerce: <<

• Three basics (traffic, price strategy, logistics)
• Constant innovation
• Social Commerce
• Live Stream
• Innovation in China for export back home

The discussion will provide insights on the workings of Chinese eCommerce, the benefits for foreign SMEs and also give some case studies of a successful eCommerce approach.

Target Group:

German and EU small and medium sized enterprises (SME) or investors with intention to expand global value creation network. Shareholders, top managers in R&D, Marketing and Sales functions.

Agenda

Greeting – China-Team.de

Keynote – “E-commerce as driver for tomorrow's China business” – Lukas Reumiller, Project Lead Sales & Marketing, Blum China

Keynote – “The power of social – from E-Commerce to Social-Commerce & O2O” – Daisy Ren, COO Salt&Pepper

Panel Discussion: “More speed and convenience, so you can successfully customize your traditional business with the help of e-commerce for the Chinese market”

• Daisy Ren, COO Salt&Pepper
• Lukas Reumiller, Blum China
• Zachary Wang, CEO, Stihl China (on Request)

Q&A

Event-Team:

Eventsponsor - Salt&Pepper Wechat Agency

Moderator – Stephane Monsallier, Founder and CEO, System in Motion

Event Host – China-Team.de