This webinar is for writers, business managers and visual designers who would like to have an understanding of the principles of Data Storytelling.

Data analytics provide business managers and leaders the basics for important decisions. With the constant increase of complexity of business scenarios and a more extensive data at hand, it becomes imperative to provide meaning and direction to data by including it to a larger narrative, turning it into an immersive, and therefore more memorable, experience.

Whether you’re a financial advisor, a business manager or a visual storyteller working with data and data visualisation, this webinar will introduce you on how to communicate data with powerful and purposeful stories.


During this one hour webinar, you will learn how to communicate essential data findings, using visuals, and giving meaning with a comprehensible narrative, allowing an easy-to-follow flow for your audience. 

Here are the topics we plan to cover:

• The rise of Storytelling Analytics
• 5 Golden Rules of data-driven Storytelling
• A case study

Learning Objectives

Participants will acquire a working knowledge in these areas:  

1. Data Storytelling as a discipline
2. Core competencies
3. How Storytelling Analytics is applied to Business

Prerequisites

None