1.210 CHF

Customer Journey

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Datum und Uhrzeit

Veranstaltungsort

Veranstaltungsort

St. Gallen

St. Gallen

Switzerland

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Rückerstattungsrichtlinien

Rückerstattungsrichtlinien

Rückerstattungen bis zu 30 Tage vor dem Event

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Beschreibung des Events

Beschreibung

This two day course offers you the opportunity to dive into the process of how to understand and map the Customer Journey to design products and services your customers actually need. A Customer Journey helps companies to present the extensive "journey" of the customer through the purchase and decision process. Touchpoints and communication channels are listed and an overview is drawn up with whom the customer communicates within the company. The goal is to make the customer's "journey" smooth, identify “pain points” and create an experience to ultimately increase customer satisfaction and build an intensive, long-term customer relationship. The Customer Journey also helps to query and optimize existing internal processes.

In this course you will learn how to analyse the steps a customer undertakes in relation to a product and how to map it in a structured manner. You will apply human-centered design principles and learn helpful tools and frameworks to help you better understand your customer’s needs and interaction with your product/service.

You'll walk away having...

  • Gained skills in user research and user centricity

  • Gained a deep understanding of the customer journey process and how to apply it

  • Learned how to take the right insights out of user research


This is the ideal course for you if you...

  • Are a professional interested in bringing human-centered design techniques into your company

  • Want to learn more about ethnographic research techniques

  • Are comfortable getting out of your comfort zone

Included in the price are the...

  • Certificate of absolving the Customer Journey Course

  • Training and hands-on feedback

  • Documentation and learning materials

  • Food and Drinks


Excluded in the price are the...

  • Travel Costs

  • Accommodation


Visit our website: www.d-swiss.ch or contact us for more information on info@d-swiss.ch! We are happy to hear from you.

PLEASE NOTE: This workshop will be given in English on 18./19. July and in German on 16./17. July.


Cancellation Policy:

We will confirm the dates of the training latest one month before the training date.

Mit Freunden teilen

Datum und Uhrzeit

Veranstaltungsort

St. Gallen

St. Gallen

Switzerland

Karte anzeigen

Rückerstattungsrichtlinien

Rückerstattungen bis zu 30 Tage vor dem Event

Dieses Event speichern

Event gespeichert