€15.83

Content Strategy Basics Webinar

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€15.83

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This webinar is for those who would like to have an understanding of the Basics of Content Strategy.

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This webinar is for writers, product managers, and designers who would like to have a basic understanding of content strategy.

Content strategy is an evolving discipline and a continuous process dealing with the ideation and life cycle of content, covering not just planning, but also creation, delivery, and governance of content published on different channels, platforms, and devices with captivating storytelling.

While its definition may apply differently to organisations, leading the ideation, creation, governance, and distribution of content is becoming increasingly important in organisations around the world.

Whether you’re new to content strategy or already working as a content strategist, this webinar will provide you with an introduction to the discipline and help you to get an understanding of the practice.

During this one-hour workshop, you will get an overview of the content strategy discipline and understand what content strategists do.

Here are the topics we plan to cover:

  • Content Strategy definition, roles and responsabilities
  • The 4 Dimensions of a Content Strategy
  • How to conduct a Content Audit

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